Marketing Automation

• Database and List Management & Data search filter for Existing, Prospect & New, and Suspect Clients with defined filed as per job role, industry, existing, new, city & authorization.
• Email Management: Create Manage, send, and store e-mail campaigns, flexibility of importing & exporting email ids.
• Campaign & Event Management Overall marketing budget & fund approval
• Marketing/Campaign Activity request form for all sales & approval Monthly/Quarterly/Yearly
• Event Calendar & notice alert both for internal & external (select target records for the campaign)
• New campaign costing estimate, Activity Goal, ROI, activity target & execution activity submission & approval
• e-invite attachment, & Participant confirmation’s reply mail for specific seminar, Thanking mail to attendees.
• Activity Cost Vs return of investment analysis & report summary based on concern Sales Manager.
• Campaign/Event report generation (event summary, ROI, Nos. of participants attended, agenda, follow up plan etc.) including attachment option for submitting detailed feedback.
• Claim process & status of Event, Sponsor
• Marketing lead tracking, feedback generated through Campaign as per Product wise, account manager or authorization wise.
• Promo SMS Alert & event confirmation to clients on their mobile after registration
• Event Impress fund & advance, settlement
• Vendor Management regarding Printing, hotel venue, A/V, Gift Vendors, POS, Website, database contact & prior conversation record of them
• Website content tracking & automatic reply to viewers & traffic
• Website (enquiry & feedback) data automatically goes to data bank
• Social Media marketing/ sharing widget (Google group, LinkedIn, yellow pages, online community, Facebook etc. sharing icon in all outbound/inbound emails